
Quidel Corporation (Nasdaq: QDEL) is a California-based leading diagnostic healthcare manufacturer serving to enhance the health and well-being of people around the globe through the development of diagnostic solutions that can lead to improved patient outcomes and provide economic benefits to the healthcare system.
Quidel commenced operations in 1979 and launched its first products in 1983. Since that time, Quidel has expanded its product base through internal development and acquisition with a focus on increasing its research and development efforts to accelerate the rate of new product introductions. Our core competencies and capabilities include immunoassay development, automated manufacturing, monoclonal antibody characterization and development, and molecular assay development. Our current products fall generally into these categories: (1) lateral flow, where we are market leaders in infectious disease and reproductive health; (2) direct fluorescent antibodies (DFA), with expertise in infectious disease and virology; (3) micro-titer production, with a focus on bone and complement pathway markets; (4) fluorescent immunoassay products (Sofia); and (5) molecular diagnostic products including the world’s first FDA-cleared handheld molecular device, AmpliVue. Additional molecular and Sofia tests are currently in development or in clinical trials as part of a robust product pipeline.
Whether at our headquarters in San Diego, California, at our research and manufacturing operations in Ohio, Massachusetts, or in Germany, or through our Commercial organization around the world, Quidel is delivering a continuum of diagnostic solutions from advanced lateral-flow and direct fluorescent antibody to molecular diagnostic tests that further improve the quality of healthcare.
Guiding Principles
We will grow by introducing products to the market that have at least two of the following attributes:
- Accurate
Accurate
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- Faster
Faster
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- Easier to Use
Easier to Use
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- Less Costly
Less Costly
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We will protect our brand in the marketplace through:
- Customer Service
Customer Service
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- Reliable Supply
Reliable Supply
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- Highly Compliant
Highly Compliant
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- Superior Performance
Superior Performance
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We will thrive as an organization by being:
- Customer Driven
Customer Driven
Committed to the customer – both internal and external. Keys to customer satisfaction are: Frequency of Contact and Impeccable Follow-up.
- Focused on Execution
Focused on Execution
Execution means things done well, at speed. Speed requires focus – on the two or three things that matter.
- New Product Oriented
New Product Oriented
To be successful and relevant in our industry, more than 50% of our revenues must come from products developed in the prior 3 years. These products must deliver on at least 2 of the 4 attributes that are important to healthcare: Accuracy, Time to Result, Ease of Use, and Cost.
- Determined
Determined
While planning and process are important structural elements that help us get things done, it is tenacity and the ability to handle change that will enable us to prevail over time. Motivation matters.
- Optimistic
Optimistic
We are never, ever deterred by the disappointments that inevitably arise when trying to achieve great things. We take the difficulties we face when doing challenging work and turn them into opportunities to succeed where others have failed.
- Team Players
Team Players
We are motivated and driven to succeed, as individuals; yet, we recognize that only when the Team achieves its objectives will we be ultimately successful. Respect for others is a key part of good teamwork and allowing others to “take the shot” is another important aspect.